Revolutionizing Marketing with AI-Driven Product Design: Insights for 2024

As we embrace the year 2024, artificial intelligence (AI) is not just shaping product design; it's revolutionizing the way marketing agencies like ours approach and execute creative strategies. This AI infusion is pivotal for delivering innovative solutions that resonate deeply with target audiences. This article unpacks the transformative role of...

How Much Does It Cost to Have a Shopify Store?

Getting into e-commerce is a particularly attractive business opportunity for entrepreneurs. By 2024, 21.24% of total retail sales will be online. And the market shows no signs of slowing. Globally, the e-commerce industry is projected to grow at 14.3% CAGR (2021-2030), reaching 1.9 trillion USD by 2030. There are different...

SEO Myths Debunked: What No Longer Works

In the ever-evolving world of search engine optimisation (SEO), what was once accepted as gospel can quickly become the digital equivalent of an old wives' tale. With Google's algorithms becoming more sophisticated each year, tactics that once shot your site to the top of search results may now bury it...

The Need for Speed: How Site Performance Affects SEO Rankings

As we know, Google’s ever-evolving algorithm includes a long laundry list of items, some more important than others. Onsite factors including page titles, content relevance and URL structure are extremely important in this equation. SEOs are increasingly looking at user-experience as an important metric to monitor and improve, with well-crafted,...