SEO Myths Debunked: What No Longer Works

In the ever-evolving world of search engine optimisation (SEO), what was once accepted as gospel can quickly become the digital equivalent of an old wives' tale. With Google's algorithms becoming more sophisticated each year, tactics that once shot your site to the top of search results may now bury it...

The Need for Speed: How Site Performance Affects SEO Rankings

As we know, Google’s ever-evolving algorithm includes a long laundry list of items, some more important than others. Onsite factors including page titles, content relevance and URL structure are extremely important in this equation. SEOs are increasingly looking at user-experience as an important metric to monitor and improve, with well-crafted,...