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The Metro Office is a serviced office company in Belfast offering flexible private office memberships for teams of 2 to 600. They approached us in September 2024 to help boost their visibility in local search results and drive more organic traffic. Since then, it’s been nothing but progress.
Name | : | The Metro Office |
---|---|---|
Industry | : | Serviced offices |
Skills | : | SEO strategy, keyword research, performance analysis |
Country | : | UK |
URL | : | www.metrooffice.co.uk |
We began by working with the client to identify 16 valuable search terms focused on their location and service offering. These keywords were selected to target business owners and teams looking for premium office space in Belfast.
In just a few months, the results have been impressive. Out of the 16 tracked keywords, 12 are now ranking on the first page of Google. Even better, 9 of those are sitting within the top 5 positions.
Some standout terms include virtual offices Belfast, flexi office space, and serviced offices Belfast, all of which are bringing in strong visibility and traffic.
The Metro Office has experienced impressive growth in both search visibility and user engagement. Since the start of the campaign, total clicks rose by 152.12% and impressions increased by 68.45%. The site’s average position on Google improved from 37.1 to 28.7, with a slight boost in click-through rate as well.
Website analytics paint a similar picture. Overall users increased by 6.53%, while organic traffic jumped by 186.16%. Direct traffic also saw a healthy lift of 31.11%. These numbers reflect a growing online presence and stronger interest from potential customers in Belfast and beyond.
The Metro Office needed more eyes on their brand, and they’ve got them. By focusing on search intent, improving keyword rankings, and tracking performance closely, we’ve helped them grow fast and get ahead of the competition.
Looking to get your business seen online? Let’s make it happen together.
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