When a recall is required, a food brand can’t be indecisive. Meat supplier Boar’s Head, for one, has been reminded of that lesson recently, after it issued a recall due to listeria concerns on July 25, then eventually expanded the recall five days later to include another 7 million pounds of deli meats.
Nauti Nerd Blog
Recall Response 101: Strategies for Brands in Crisis
1 minute
October 18, 2024
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