As the corporate world increasingly focuses on e-commerce and online information, businesses have to adapt and improve their digital presences. The pandemic, and the increasing availability of technology, has helped to drive a significant investment by companies around the world in digital marketing. For small businesses with limited budgets, it’s...
What to look for in a blog?
The Most Important Things A Blog Must Have The world of blogs and blogging is one that is constantly evolving and adapting, as it integrates itself more and more, into our daily lives. In 2019, it has been recorded that there were at least 500 million active blogs from across...
7 ways to improve your B2B sales via LinkedIn
Tags: LinkedIn is the king of B2B. BUT don’t just take my word for it, check the statistics for yourself!80% of B2B leads come from LinkedIn vs. 13% on Twitter & 7% on Facebook.97% of B2B marketers use LinkedIn for content marketing71% of B2B marketers say LinkedIn is part of...
Content Marketing: Thriving in a recession
Tags: At the centre of every great B2B or B2C experience lies a customer journey that provides a certain amount of relevant, contextual, and useful information which inevitably promotes an action or a sequence of actions. The importance of content in the customer journey is paramount as it drives awareness...
5 top tips to create creative content
Tags: As a content writer, developing a robust angle for a story is imperative. Once you have it, you can build on the structure. Always start with a good headline. Followed by a compelling intro, with strong and powerful quotes or phrases, accompanied by a solid closing.Approach blogs in the...
Can blogging help your business?
Tags: In the early years of the world wide web, blogging was the thing to do. Everyone had a blog. In fact, most websites, and social media sites that we’ve come to know began as blogging sites (Blogger, Myspace, Pinterest, Tumblr). Social media is still enriched with blogging culture and...
How Office 365 can benefit your business during lockdown & Covid-19?
Tags: I joined Nautilus Marketing in April 2020, I intended to migrate from Thunderbird to Office 365 one weekend during the COVID-19 crisis, to reap the collaborative benefits which Office 365 can offer to businesses in any industry. The COVID-19 pandemic was in full swing mid-April, I made the decision to move our mail...
Top 10 Free SEO Tools (with Links)
Tags: There are hundreds of free SEO tools out there, so we wanted to test and focus on the websites that we find most useful and links to add to your SEO toolbox for your clients or for your companies SEO strategy! Let’s get started GOOGLE KEYWORD PLANNERThis is a great...
Essential Tips For Top Customer Engagement on Facebook
Tags: Facebook should be an essential part of any business setup. On your personal account you’re probably only really interested in the reactions of the people you know. However, on your business account you need to be interested in everybody, and you need to be worried about things like Facebook...
How to pick the perfect domain?
Tags: So your about to start building a brand new fancy website for your business, but before hand you’ve got to pick out a domain name, but your not so sure what makes the perfect domain, here we will teach you what makes the perfect URL.Firstly why are domain names...